About Us


Sang and Gareth first started working together at M&C Saatchi in 2009 as mid-weights, and have been great mates ever since.

After a period of working separately, they’ve been back together since 2019 and are currently Creative Leads at AJF, Melbourne.

It was a deep passion for art and design which first drew Sang to advertising more than 15 years ago. Over his career he’s worked for some of Sydney and Melbourne’s top creative agencies including GPY&R, Publicis MOJO, M&C Saatchi, Cummins & Partners and now AJF. When not working on campaigns, Sang loves to go hiking, something that’s taken him all over the world. Though his mum still thinks he designs websites.

Conversely it was a deep hatred of accounting that attracted Gareth to advertising. Over more than 15 years he’s worked as a copywriter in some of the city’s best creative agencies including Cummins & Partners, M&C Saatchi, CHEP and The Royals. Passionate about writing, when he’s not working on advertising campaigns, he’s often thinking about the screenplay he still hasn’t finished.

You can contact them at:

gareth@garethsweet.com
sangwun@gmail.com

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